IJGE was delighted to announce the winner of the IJGE Best Paper Award at the International Conference on Market, Marketing & Entrepreneurship, 6-9 April 2009 held in Antalya, Turkey.
The award went to:
For the paper:
The award was presented to Gaye Demirhan Basbilen by EAB Member of IJGE, Professor Candida G. Brush of Babson College, USA. The prize consisted of an award certificate, a year's free online subscription to IJGE and a book from Emerald's Bookstore up to the value of £100.
The conference focused on the growing interest and research output on marketing, entrepreneurship and entrepreneurial marketing, value co-creation, and value capturing in the 21st century economy. The continuing impact of entrepreneurship on economic growth in developed, emerging and developing economies is an important aspect at this convergence. At the nexus of the interface between entrepreneurship and marketing is value creation and value appropriation within the market. It is the market that provides signals both to the entrepreneur and marketer regarding what value is needed, when it is needed, and how it should be delivered. In addition, rapid technological development and consumer-producer value co-creation provided further impetus for the conference theme. The interdisciplinary approach taken by the conference reflects the fundamental challenges that none of the topics, individually, is able to address. The fundamental import of their collective roles in market economies and the challenges they pose for in different types of economies is another point of importance. Addressing these challenges is particularly important because of the need to manage the growth and sustainability of micro, small and medium sized enterprises. The aim of the conference, therefore, was to invigorate and stimulate interdisciplinary research interests in this exciting field.
For more information regarding the conference, please visit the conference website at the following link: http://www.aumec2009.info/