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DMIJ Editor joins prestigious CIM Academic Senate

The Chartered Institute of Marketing has appointed Professor Amanda Broderick, Editor of Direct Marketing: An International Journal, to its Academic Senate.

The Academic Senate advises The Institute on both its educational policy, on the establishment and maintenance of the standards of The Institute’s qualifications, and on research issues in marketing.

Members of The Institute’s Academic Senate include many of the UK’s leading professors in marketing, as well as senior business and industry representatives.

 

 


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